
Image: Novy Studios
Your company’s brand is an incredibly important asset. It encapsulates what your organization stands for, what it provides to customers, and the kind of people it serves. But it can be difficult to develop a consistent brand image when multiple people are communicating on behalf of your business. That’s where a brand style guide comes in.
In this article, we’ll explain what a brand style guide is and outline a simple, five-step process you can use to develop one quickly and successfully. Let’s get started!