Phygital Marketing: Everything You Need to Know

Man in a grey shirt participating in phygital marketing.

If you like to stay on top of the latest marketing trends, you may have heard about an exciting new opportunity: phygital marketing. And no, that’s not a typo. Phygital is a combination of the words “physical” and “digital”. Put them together and you get “phygital”.

In this article, we’ll explain what phygital marketing is, why it’s important, how to develop a phygital marketing plan, and three examples of it in action.

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5 Digital Marketing Trends to Look For in 2021

A person assessing digital marketing trends with a tablet and paper.

2021 is here, which means it’s time to release our digital marketing trends report! What can you expect from the world of marketing in the next 12 months? How will consumer interests change? Which new technologies do you need to be aware of?

We cover all of this and more in our five predictions below. Give this post a quick read, then gear up — 2021 is set to be an exciting year for all marketing professionals.

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5 Types of Social Media to Grow Your Business

iPhone showing multiple types of social media.

Social media has revolutionized the way human beings interact with each other. Because of these platforms, we can connect and build relationships with people anywhere.

If you own a business, you know that social media is a valuable tool. But have you ever stopped to think about the different types of social media available to you? Not many people do, which is a shame because this knowledge can be very useful.

By understanding the types of social media platforms out there, you’ll be able choose the right ones for your company and ensure your marketing efforts are successful.

Keep reading to learn about the five types of social media you can use to grow your business.

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