Stuck Inside? 10 Tips to Help You Work From Home

A work from home woman on a couch.

As the novel coronavirus (COVID-19) continues to spread through communities around the world, many folks have been forced to remove themselves from the office, self-quarantine, and work from home. If you’re not used to a remote work arrangement, this may be a tough transition.

Keep reading to learn our top 10 remote work tips to help you work from home (or wherever you happen to be) more successfully.

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A Quick Guide to Long-Form Video

Traditional wisdom says “the shorter the better” when it comes to online video.

After all, nobody has time to watch 30 minute clips anymore, right? Not so fast! Long-form videos can be an effective way to market a company — when they’re used correctly.

In this article, we’ll explain what long-form video actually is, why it’s beneficial, and how to create it effectively. Let’s dive in!

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The Age of Story: How to Ace Brand Storytelling in 2020 and Beyond

An open book with string lights inside.

Brand storytelling is in. All the top marketing blogs are talking about it, countless PR conferences feature sessions on it, and numerous books are being published on the topic. You know why? Because it’s incredibly important in 2020 and will continue to be for years to come!

In this article we explain what brand storytelling is, why it’s the future of marketing, and how to tell your brand’s story effectively. Let’s jump in!

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How to Promote Your Business With a Local Marketing Campaign

Man holding a phone showing a local business.

If you own a business, you care about marketing. You have to. If you don’t, you’ll never be able to get your products and/or services into the hands of the people who need them and make a sustainable living doing what you enjoy.

But many of the marketing tactics we read about in blog posts or learn about on YouTube don’t necessarily apply to local businesses that only operate in small geographical areas. These kinds of businesses need to take a different approach.

In this article, we’ll explain what local marketing is, how to do it, and a few best practices to keep in mind when you do. Let’s dive in!

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TikTok for Travel Brands: The Beginner’s Guide

the TikTok logo.

Source: TikTok

TikTok is all the rage lately. You’ve probably heard of it — especially if you have a teenager or two in your life. But you might not really understand what it is or how powerful it can be. That’s understandable. Many other business owners in the travel industry feel the same way.

In this article, we’ll educate you on all things TikTok. Keep reading to learn what TikTok is, why it’s an important channel for travel brands, and how to properly use the app.

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Everything You Need to Know About Real Time Marketing

A computer displaying marketing graphs.

In the 21st century, attention is the currency of the realm. The companies that can generate and hold it on a large scale are the ones that find the most success. If your company is struggling to garner the attention it needs, it may be time to invest in real time marketing.

In this article, we’ll talk about what real time marketing, why it’s important, and how to implement this strategy for your organization. Then we’ll show you two stellar examples of real time marketing in action.

Sound like a plan? Then let’s get started!

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How to Improve Your Work Environment and Become More Productive

A modern office space.

When you think about boosting productivity levels at work, what comes to mind? If you’re like most people, a specific app or software solution is probably the first thing you think of. But in reality, your work environment can have a much bigger effect on how much you get done.

In this article, we’ll share five ideas to improve your work environment and become more productive. Sound good? Let’s get started!

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